Adidas created an initiative called She Breaks Barriers to break down barriers faced by women and girls in sports. Events were thrown in Los Angeles and New York to gather women to co-create solutions to remove these barrier in our own communities. These events needed print collateral, which included posters and a zine that also served as a workbook for the campaign.
POSTERS
EVENT PHOTOS
Company: Adidas + ATTN:
Director of Art Department: Zack Gibson
Art Director: Ely Arce
Lead Designer: Diane-Nicole Morada
Illustrator: Theresa Baxter